Oversaw planning and design projects, leading teams through all phases from proposal development to final deliverables. Developed client proposals, managed contracts, and implemented team training and performance evaluation systems.

Directed product R&D, design, and manufacturing processes for high-end custom woodworking and villa interior projects. Managed client negotiations, project lifecycle from tender to installation, and brand strategy for new market expansion.

Lead interdisciplinary teams in urban design, detailed planning, tourism planning, and regional strategies. Spearheaded data-informed planning initiatives including the “Most Beautiful Landscape Avenue 317/318” Sichuan-Tibet tourism corridor master plan and high-altitude Tibetan region poverty-alleviation tourism planning. Drive client presentations, stakeholder coordination, and project advocacy.

Administered regional and cross-regional planning systems, including review and approval of urban master plans and regulatory plans. Managed planning permits, consultant qualifications, and registered planner accreditation. Contributed to historic preservation and urban policy development.